
90-day field notes from a dad building apps between diaper changes

Three months ago, I was invisible.
No audience. No product revenue. No following.
Just a stay-at-home dad with two kids under 4, a laptop, and a stupid amount of optimism.
I'd been building apps for years, mostly in secret. The classic indie maker death spiral: ship something, nobody uses it, move on to the next idea.
Then my second son was born December 23rd.
In those first exhausted weeks with a newborn and a toddler, something shifted.
I was never going to out-work teams with funding and 12-hour work days.
My game was 2-3 hours of fragmented time, a baby monitor on my desk, and AI tools that write code 100x faster than I could.
So I made a bet: 90 days building in public on Threads.
One post a day minimum.
No filters. No polish.
Just the real, messy, exhausted, caffeinated truth of trying to build something while raising a family.
What happened next is in this kit.

Growth — How I went from invisible to 2,200 followers. The post formats that worked. Why giving everything away for free was my best business decision. The engagement strategies that actually move the needle.
Building — What "vibe coding" looks like as a parent. The schedule. The workflow. The mindset. How to ship 10+ apps without a CS degree and without burning yourself out.
Tools — The $60/month stack that replaced a dev team. Claude, Cursor, Banani, Followrs. Every tool I use, how I use it, why you don't need to spend more than the cost of a nice dinner to build something real.
Mistakes — Every dumb thing I did so you don't have to. Building in secret. Shiny object syndrome. Sacrificing sleep. Thinking I needed permission to start.
Strategy — The boring, unglamorous system that actually works. Validation. Finding your first 10 users. Building a business that compounds over time. One platform. One focus. Show up consistently.
Plus 21 cards in a beautiful PDF + companion slides.
Limited Time Offer
$19.00
Discount code
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I'm going to say that up front because I think it matters.
This kit isn't "How I Made $100K in 90 Days."
It's "How I Went From Invisible to Visible."
From zero audience to a real community. From building in secret to building in public.
The money will come. I know that because I'm closer to it now than I've ever been.
But I'm not going to sell you a fantasy. I'm going to sell you what I actually know: how to start.
Starting is the hardest part. Everything after that is just showing up. — Ant
21 Beautifully Formatted Card PDF
The complete visual guide formatted as cards you can read on your phone, print, or reference anytime. Everything from 0→2,400 followers, building with AI, shipping without burnout.
Companion Slides Deck
All 5 sections in slide format (Growth, Building, Tools, Mistakes, Strategy). Use them to teach, share, or just absorb faster.
Growth Playbook
The exact post formats that worked. The engagement strategies. The milestone celebrations. How I went from invisible to 2,200 followers without paid ads.
Building System
Vibe coding with AI. The schedule. The workflow. The mindset. How to ship 10+ apps in 3-4 hours/day as a parent without burning out.
I remember being broke.
Paying $200 for courses that promised everything and delivered a PDF.
I remember the feeling of getting scammed by "gurus" selling dreams.
This is priced for the person it's actually for.
Not for people who have unlimited budget. For people who have limited time and no cash.
If you're the kind of person who ships rather than studies, this is your kit.
You don't need more research. You don't need more prep. You don't need another course.
You need permission to start messy.
You need to know it's okay if your first app nobody uses.
It's okay if your first post gets 3 likes. It's okay if you don't have all the answers.
Starting is the hardest part.
Everything after that is just showing up.
This kit is for people who are ready to show up.
Zero to Builder Kit — $19
$19.00
Discount code
Secure checkout powered by stripe
Stay-at-home dad. Builder. Permanently sleep-deprived.
2,200 followers in 90 days. 1M+ views. 10+ apps shipped.
Not because I knew what I was doing. Because I couldn't afford not to figure it out.
Find me on Threads @theantmancini. Building Followrs (free storefront for creators) in public. Join the movement. 🙌
Tools Stack Breakdown
Complete $60/month tech stack (Claude, Cursor, Codex, Banani, Vercel). How I replaced a dev team. Every tool I use and why.
Mistakes & Lessons
Every dumb thing I did so you don't have to. Building in secret. Shiny object syndrome. Sacrificing sleep. Thinking you need permission.
Real Strategy
The boring, unglamorous system that works. Validation. Finding your first 10 users. Building a business that compounds. One platform. One focus.